Conversion Tracking: How Does it Work? [Webinar]

We want to help you get the most out of your programmatic campaigns, but we understand that conversion tracking and campaign measurement can be confusing and difficult to set up. How can you see tangible results from your campaigns? What are ways you can set specific goals that you can measure for success? One great way to do this is with conversion tracking. Conversion tracking enables you to set up specific goals for your campaign that can be logged as events, or milestones that can be easily measured.

This webinar was recorded in front of a live audience on Tuesday, June 7, 2016, at 2:00 PM MDT, and covers the importance of conversion tracking and how it can be set up in the campaign.

Additional Resources:

• Conversion Tracking [One-Pager]
• Choozle Smart Container Tag
• Campaign Setup
• Ad Group Setup
• Reporting Options
• Wildcard Use (in URLs)
• Query Parameters (in URLs)