Skip to content

Customer portal Sign in

Note: If first time user of the Customer Portal, you must register as a new user.

Note: If first time user of the Customer Portal, you must register as a new user.
Customer portal
Sign in

How can we help you today?

There are no suggestions because the search field is empty.

Knowledge Base
Digital Advertising Glossary
S-Z

Managing Your Account & Billing
The Smart Container Tag & Data Management
- The Smart Container Tag
- Data Privacy
Audiences (First-party & Third-party)
- Third-Party Data
- First-Party Data
Campaigns (Setup, Bidding, & Optimizations)
Targeting Tactics
- Creative Type Targeting
- Additional Details
Supported Solutions
Reporting
- Reporting Overview
- Advanced Reporting Capabilities
Libraries & Creative Assets
Digital Advertising Glossary
- A-C
- D-F
- G-I
- J-O
- P-R
- S-Z
Webinars & How-To Videos
- Creative Asset Library How-To Videos
- Geolocation Library How-To Videos

Win Rate

Win rate measures the number of impressions won out of those bid on.

To learn more, check out our blog post, Digital advertising metrics: Share of voice vs. win rate .

© Choozle, Inc. 2021

Copyright © 2025, Choozle